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Author Niraalee Shah
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A Curated Guide to India’s Travel Experiences and Tourism Excellence
India is a land of staggering diversity where ethnicity, culture, religion and language come together in a dazzling kaleidoscope of humanity. The North, South, East and West have their own distinct cultures and almost every state has carved its own cultural niche. This book takes you on a magical journey of celebrating the vibrant cultural diversity of India. If you are an Indian, or a foreigner and are visiting India, this book is a complete guide to Indian Tourism and Culture. INDIAN ETIQUETTE – A Glimpse into India’s Culture throws light on the culture, customs, language, society, manners, and values, all helping you to understand the people and the vibrant country of India! Experience the Magic of each state and Celebrate the Culture of India with our author, trainer, coach and consultant Ms. Niraalee Shah.
What Will You Learn
1) INDIA
The oldest civilisations in the world, India is a mosaic of multicultural experiences. With a rich heritage and myriad attractions, the country is among the most popular tourist destinations in the world. Explore INDIAN ETIQUETTE a Glimpse into India’s Culture with Niraalee Shah.
2) EXPLORE INDIA’S CULTURAL DIVERSITY
India is a land of staggering diversity where ethnicity, culture, religion and language come together in a dazzling kaleidoscope of humanity. The North, South, East and West have their own distinct cultures and almost every state has carved its own cultural niche. Experience the immersive experience, in the land of opulence, let loose and discover yourself.
3) INDIA LAND OF HIMALAYAS
India stands apart from the rest of Asia, marked off as it is by mountains and the sea, which give the country a distinct geographical entity. Fringed by the Great Himalayas in the north, it stretches southwards and at the Tropic of Cancer, tapers off into the Indian Ocean between the Bay of Bengal on the east and the Arabian Sea on the west.
4) INDIA FLORA & FAUNA
India has a myriad of landscapes, great heritage and culture, and varied flora and fauna. The country is the most preferred tourist destination for tourists from all across the world for its picturesque landscapes, spectacular waterfalls, habitat of the country’s largest tiger reserve and home to the warmest people on earth. Explore the country of India along with the insights into INDIAN ETIQUETTE.
5) INDIA HERITAGE & CULTURE
Explore before you visit India. Dive deeper into India’s rich culture and heritage. Explore must-visit destinations of India, from historical cities to natural splendors, and come see the best of India.
6) FESTIVALS OF INDIA
As you travel through the country, be a part of our festivals and feasts. All thanks to the huge number of festivals which give a huge number of holidays. Only Indians know about the most random festivals throughout the country and whether they believe it or not, celebrate them with great enthusiasm. Explore the festivals across each state of India along with the insights into FESTIVAL ETIQUETTE.
7) INDIAN CUISINES
Explore the flavors of India, Known for its diversity that varies with every region, state, community, culture and even religion, food in India is a vibrant assortment of uncountable dishes. It is distinctly characterized by the subtle and sophisticated use of spices, grains, fruits and vegetables that are all grown in the country. The food culture of the country has been influenced by all of them, including foreigners. The India Etiquette Book shares detailed insights into Indian Etiquette.
8) INDIAN THE LAND OF SPIRITUALITY
Celebration of diverse beliefs! The country is filled with many spiritual destinations which should not be missed by anyone looking for the true Indian experience. These are open and welcome to everyone. The world’s four major religions; Hinduism, Jainism, Sikhism, and Buddhism originated in India only. Our rich philosophical heritage is definitely something that every Indian and the world should learn.
9) INDIA OPEN THE DOOR TO DIVINITY
Explore the opulent temples and mosques to marvelous churches, resplendent gurudwara and serene monasteries, India is the home of holiness.
10) INDIAN HERITAGE
Ancient history comes alive here. A land resounding with the riches and glories of opulent dynasties, powerful rulers, flourishing civilisations and profound history, India has a splendid heritage that is reflected in its architecture, monuments, arts, crafts, cultures and even religions. While formidable forts, ancient temples and grand palaces testify of the grandeur of times gone by, explore the various museums and galleries scattered across the country that act as inventories of India’s seamless past.
11) INDIAN ART & CRAFTS
The land where classical melodies merge seamlessly with a mesmerizing mosaic of exquisite paintings, ancient weaves and other handicrafts, divine dance forms, fascinating festivals and scintillating sculptures, India is a vibrant potpourri of arts and crafts.
12) INDIAN ADVENTURE
Spirit of Adventure. Scale the heights of thrill, or plummet to the depths of excitement or if you’re truly daring, survey gorgeous lands and waters. All this and more awaits you as you explore the land, water and sky adventures in the country.
13) NATURE & WILDLIFE IN INDIA
Experience India’s hauntingly beautiful snowy escapades to lush forests and hills of rolling green, from the endless golden beaches to the sapphire and emerald lakes embedded in the landscape, the natural beauty of the Indian subcontinent is unparalleled.
14) YOGA AND WELLNESS
Rejuvenate your Soul. India’s sun-kissed coastlines, peace-permeated hill stations and breezy riversides offer yoga, detox therapies, Ayurveda, naturopathy, Vedanta and meditation techniques.
15) INDIA IN SHOPPING
India is a dream destination for shopaholics as colours, cultures and curious buys greet you at every turn. Street markets are a perfect blend of everything required by an Indian household.
16) INDIAN BUSINESS ETIQUETTE
A good understanding of the underlying values, beliefs and assumptions of Indian Culture and how they manifest themselves in the market and workplace is essential for the success of your business.
17) INDIAN FASHION
India is known for its diversity all over the globe. Ethnic clothing is just one of the things that distinguish one part of India from the other.
18) LUXURIOUS INDIA
Home to several royal dynasties that enjoyed an opulent and ostentatious lifestyle, India is a land steeped in history with luxurious travel experiences.
19) TRAVEL DESIGN BY NIRAALEE SHAH
Experience the Magic of India with the author Ms Niraalee Shah as she takes you on a splendid journey of tailor-made workshops and sight-seeing tours planned by Travel Designers.
Reviews
Etiquette has a new name – Niraalee Shah!
Effervescent, Full of Beans, and Charm personified!
She takes you on a visual n virtual tour of Magical India with her words! You escape into the chameleon colours and culture of diverse India and savour the intense flavours and get a true taste of India and its heritage.
Namaste to Indian Etiquette!
A Must Read!!
It is important to be aware of the diversity of traditions and practices regarding etiquette in India. Given the different social norms among regions, linguistic groups and religions, each community has their own understanding of what constitutes respectful or normal behavior.
If you would like to experience The Magic of India and understand Indian Culture in depth this book is for Indians and foreigners who would like to explore, learn and experience Indian Culture.
For long and far too often we have been introduced to the western way of doing things – especially etiquette. So, it’s refreshing to find a ready reckoner that puts the spotlight on Indian culture and traditions.
Indian Etiquette – A glimpse into India’s culture is a book that beautifully describes India and its interdependence encompassing the geography, the rulers, external influences and much more.
It is a brilliant amalgamation of India’s roots and hence acquired etiquette across the nation. Ms. Niraalee Shah has marvelously brought together all the aspects of the country and its Etiquette in a single literature. A must-read for all!
I recently went through the book on Indian Etiquette and culture by the illustrious Ms Niraalee Shah, and it has made me fall in love with my country again.
Such is the power of our innate culture and her beautiful portrayal of the distinctiveness of our subcontinent. Her sharp sense of observation and keen readings have brought into light some fundamental yet intricate details of Indian culture. Every reader will only get benefited by this book.
This book is a journey by itself. You travel and see India and its various states through different dimensions and perspectives. Be it geography, food, places of worship or dressing patterns.
Niraalee is a guide through India not just as a country, but also as a culture and civilization. There is much to learn from this book for everyone. Keep it as your reference guide forever.
I am sure this book will inspire you to take a trip along with Niraalee, as you
About The Author
Dr. Niraalee Shah is the founder of Image Building and Etiquette Mapping, which is the market leader in the training and development industry sector. She is India’s first internationally certified corporate trainer, image consultant, and brand strategist. Niraalee Shah is an author of the book INDIAN ETIQUETTE: A Glimpse into India’s Culture. She has recently been awarded with a PHD in Indian Tourism and Culture from the University of Maharishi Vedic Astrology. Her mission is to create Skill India | Brand India and create 100 World Leaders across India
Niraalee has a burning desire to share the Magic of India – Celebrating Cultural Diversity. A staggering diversity where ethnicity, culture, religion, and language come together in a dazzling kaleidoscope of humanity. In India, there is an amazing cultural diversity throughout the country. Welcome to our helpful guide for India! If you are looking to travel, live, relocate or do business in the sovereign state, this book shall give you a complete guide on understanding the country and its culture, practices, and etiquette in India

